January 21st Entries

Five Ways to Update Your E-Commerce Site

How about this for a New Year’s resolution? Update your e-commerce site. Here are five suggestions, beginning with 1) refreshing your product and landing pages, 2) streamlining your checkout process, and ending with 5) employing chat bots for customer service.  Read More>

 

Social Media’s Evolving Role in E-Commerce

The average person spends an hour and 40 minutes browsing social media every day. Meanwhile, there are 217 million internet shoppers in the U.S. alone. The intersection of these two activities represents a treasure trove of sales opportunity. Facebook advertising leads the way with its extreme targeting capability. Meanwhile, messaging apps like WhatsApp and Snapchat are enjoying tremendous user growth, and you can buy products directly on Instagram, Pinterest and Twitter.    Read More>

 

Retail Predictions for 2019

The site Retail Customer Experience recently reached out to leading retail experts to find out their 2019 predictions, and here’s what the experts said: Physical retail will continue to improve in the areas of transparency and sustainability, checkout-option technology (such as scan-bag-and-go) will become more prevalent, and retailers will use their space more creatively, such as converting some of it into fulfilment centers.  Read More>

 

Shipping Companies Set a Record for E-Commerce Deliveries

The numbers are in for the holiday season, and USPS, FedEx and UPS delivered a combined total of 2.5 billion packages with an on-time delivery percentage of almost 99% (anything above 95% is considered good). The big delivery companies continue to step up their game under pressure from rising e-commerce volumes.   Read More>